Privacy Policy

AmericanSunglass Privacy Policy

Our Commitment To Your Privacy

Your privacy is important to us. To better protect your privacy the following notice explains the information we collect, how it is used, how it is safeguarded, and a link to contact us if you have any concerns.

We have decided to comply with the newly passed European Union laws and regulations on Privacy, commonly referred to as General Data Protection Regulation or GDPR and our promise to you is to 

  1. Provide customers with the notice of their ability to opt out of information rental, sale, or exchange with other marketers;
  2. Honor customers’ requests not to share their information with other marketers; and
  3. Honor customers’ requests not to receive mail, telephone, or other solicitations from our Company.

The policy below will help you to understand how we collect and use your information, how we protect it, and what your ongoing rights are relative to that information.

Information We Collect

We collect personal information about you in order to deliver the products and services you request and to help improve your shopping experience. We do this using lawful and fair methods. We strive to limit the amount of personal information collected to support the intended purpose of the collection.

In general, you can visit many of our pages without telling us who you are or revealing any personal information about yourself. We may track the Internet domain address from which people visit us and analyze this data for trends and statistics, but individual users will remain anonymous, unless you voluntarily tell us who you are.

If you do opt in to various mailing programs, or elect to place orders through our websites and applications, then we may also collect information including your name, address, email address, telephone numbers, and credit card information.

This information is used to fill your order, contact you if there are questions about your order, and to send email with special offers. You may opt out of receiving our emails at any point in time by hitting the unsubscribe button at the bottom of the email.

We do not sell, share, trade, or give away any personal information that we receive regarding our customers. Under certain circumstances, mostly regarding internet and credit card fraud, some information provided by customers may be given to law enforcement personnel. We will prosecute and assist in prosecuting internet fraud to the full extent of the law.

HOWEVER, IN THE CASE OF IDENTITY THEFT FRAUD WE WILL COOPERATE FULLY WITH THE AUTHORITIES.

How We Collect Your Information

We collect your information in various ways, such as:

While you're browsing our site but do not buy or transact with AmericanSunglass in any way, the website will set cookies on your browser and will collect browsing information.

A "Cookie" is a small amount of information stored on your hard drive which was sent to your Internet browser from a Web server. Cookies collect information on our behalf that will help us better understand how you navigate around the website and how we can target our products and services more effectively to suit your personal interests.

You should be able to set your Internet browser to not accept cookies, or you can request to be notified when a cookie is sent to your computer. At that point you can decide if you will or will not accept it. We would like to remind you that in some circumstances websites or apps might not work properly if cookies are disabled.

On our site, you can opt in to Create an Account with us.  When you create the account you will be given the option to “opt in” to our email system. If you select this option, You are telling us that you would like to get any emails from us with discounts, promotions, events and/or new products.Your name is then added to our PRIVATE distribution list.  We don't inundate you with them...we just send them out when we have something awesome to tell you!

As discussed above, you may opt-out at any time by simply clicking the unsubscribe button at the bottom of the email.

When you're shopping as either a guest or account holder, you will be required to enter your email address. This information is stored and used to track your order  placement, order shipment and any customer service issues that might arise.

Your credit card information is never seen by us, nor do we store it anywhere in our records. 

How We Store Your Personal information

Please be assured that we use the utmost caution regarding the personal information you provide during the checkout process. Our website utilizes Secure Sockets Layer (SSL) technology to protect the security of your credit card information.

SSL encrypts your order information to avoid the decoding of that information by anyone other than AmericanSunglass. To make sure you are accessing our secure server before you submit your credit card information, please check your browser to see either an unbroken key or a closed lock (depending upon your browser), then SSL is active. To double-check for security, look at the URL or Location line of your browser during the order process.

Do We Allow Third Parties To Utilize Your Information

We use Google Analytics, a web analytics service provided by Google, Inc. ("Google") to collect data that allows us to improve the functionality of our websites to make them more useful to you and easier to use.

In addition, third parties may also collect information about you through our websites. For example, third party analytics services use cookies to help us compile statistics about our website and visitors/users of same.

We receive assurances from those third party analytics services that they will not collect or access any information that directly identifies you.

Our website may also contain links to other sites that are not under our control. These websites have their own policies regarding privacy, which we recommend that you read and review before visiting. We provide these linked websites only for informational purposes for our visitors and are not responsible for these sites.

If you would like to deactivate your account at any time or should you wish to edit or delete any of your information, please contact us at 800.875.0174 or info@americansunglass.com and we will be more than happy to assist you with that.

In addition, we work with Shopify to create this website and they have provided this statement as well:

Shopify believes strongly in protecting your customers’ personal data, and understands that doing so is critical to help AmericanSunglass preserve the trust and confidence of your customers. Shopify has designed its platform to allow merchants to operate anywhere in the world. GDPR-compliant features are built into Shopify’s platform, including features to enable you to offer your customers transparency into and control over their personal data, and technical measures to ensure that your customers’ personal data is protected as it crosses borders. Shopify also believes that it is its responsibility to make it easy for merchants to use our platform in a manner that complies with privacy and data protection laws like the GDPR. 

Contact Us with your questions or comments