American Icons: First Ladies


Turn on the television, radio or computer these days and there’s a good chance you’ll see, hear or read news about next year’s presidential candidates.

Lost in much of the political rhetoric are those who stand by each candidate’s side – their spouses. In many respects, they represent their better halves; they not only provide the support needed for them to succeed in political office, but they become champions for their own individual causes that positively impact society.

As we move closer to the 4th of July, we thought it would be appropriate to recognize the unsung heroes – America’s First Ladies – that have helped shape the image of what a woman can be.

There have been those like Eleanor Roosevelt who used their position to speak up for others – women, minorities and the downtrodden – who did not have a voice.

Betty Ford displayed courage by openly discussing her battles with cancer, depression and addiction at a time when such talk was frowned upon.

When it comes to first ladies, Jacqueline Kennedy was the epitome of elegance and grace. She first exhibited it with her fashion. She later exhibited it in a more powerful way – upon the assassination of her husband in 1963.

Inspiring others to do better is a common theme among our memorable first ladies. Laura Bush did just that in promoting initiatives that addressed literacy, health and gender equality.

She passed the baton to Michelle Obama, who has brought her own style to her prominent role in the White House. Her style has not overshadowed her work in supporting military families; promoting healthy habits; and encouraging community service by volunteering in homeless shelters and soup kitchens in our nation’s capital.

As with all other first ladies, she will no doubt champion her causes, not only until the end of 2016 - when a new president will be elected - but for the rest of her life as she continues to aid and assist the people of our great country.

Next year, there is a potential that the new president could be a former first lady (Hillary Clinton), representing a landmark moment in our nation's history. And that would mean her husband would assume the roles and responsibilities of first gentleman, shaping a new course for first-spouse initiatives both for the presidency and this country. 

Regardless of one’s political affiliation, the impact first ladies have had on society has largely been positive. And this week we salute them for that.

In honor of these true American icons, we are offering a 20% discount on our entire collection of sunglasses, including these brands Coach, Dolce and Gabanna and Lilly Pulitzer, that display the type of sophistication, elegance and nobility these first ladies have shown through their work.

Just make sure to use the code FL2015 when checking out.

Words of an Icon:  “It is not fair to ask of others what you are not willing to do yourself.” – Eleanor Roosevelt